Crafting Impactful Sponsorship Strategies

Welcome! I'm Kristin Llewelyn, a dedicated sponsorship marketing professional with 18 years of experience in the credit union industry and over 13 years specializing in sponsorships, partnerships, and brand activation.

I was recognized as America’s Credit Unions (CUNA) Business Development Professional of the Year in 2021 and a 2024 Diamond Award Winner for my work in sponsorship and partnership marketing. I’ve also been featured in Credit Union Times for my expertise in strategic partnerships and sponsorship marketing. Throughout my career, I’ve helped credit unions build strategic partnerships that enhance brand visibility, drive member engagement, and deliver measurable results.

My expertise extends beyond financial services—I’ve worked with top-tier sports leagues such as the NFL, MLB, WNBA, MLS, and NWSL, as well as prestigious universities like the University of Washington, Gonzaga, and the University of Oregon. Additionally, I’ve partnered with a wide range of community events, nonprofit initiatives, festivals, fairs, rodeos, conferences, and galas to create impactful sponsorship opportunities.

As a consultant, I specialize in crafting customized sponsorship strategies that align with business objectives, build strong partnerships, and maximize ROI. I’ve also spoken at credit union conferences on sponsorship marketing, business development, and strategic partnerships, sharing insights on how credit unions can unlock the full potential of sponsorships and partnerships.

Whether you’re looking to navigate a complex sponsorship scenario, strengthen your business development efforts, or maximize your credit union’s impact through strategic partnerships, I’m here to help every step of the way. Let’s connect and explore how we can elevate your sponsorship strategy.